144,116 students. 184 schools. You just signed them. This brief is what the public record says your reps should know next: what the district pays vendors, where its money now comes from, and the $2.4 million opening that appeared in its latest budget.
School district purchasing is public: board approvals, budget votes, federal allocations. The replay below is the actual research trail behind this brief, condensed.
The language your proposal should echo is already written in their strategic plan. The constraint to respect is also already written: North Carolina's Parents' Bill of Rights makes parental notification around mental and emotional health services a statutory matter, so position as curriculum and skill-building, never as counseling or monitoring.
CMS ran on more than $500 million of federal COVID relief. That money is gone, leaving roughly a $100 million per year hole, and the 2026-27 budget of $2.1 billion passed only after weeks of board tension and one rejected draft. source source
The sales consequence: every proposal now competes with a deficit. Deals that name their funding source close; deals that assume flush budgets stall. This district's budget documents literally list which programs survived and which did not, and that list is where the next act comes from.
Pulled from board-approval records. These are the numbers a rep almost never has walking into a pricing conversation.
The pattern across both curriculum votes: this board now demands measured outcomes before it renews. Vendors who bring evidence keep contracts. Vendors who don't lose them, at any size.
CMS eliminated its districtwide SEL vendor and reallocated the money: $1.6M to an in-house framework, $800K to mental health support. Then the board did something unusual: it wrote the next purchase into the budget itself.
Three public anchors: the vacated incumbent line of $2.4M per year, Leader in Me's published $11 per student (which is $1.58M at CMS scale), and the board's demonstrated ceiling for unproven efficacy. The recommended band stays well under the precedent while expanding footprint.
Expansion path: $3.00 per student in year 1 (~$432K), stepping to $5.00 districtwide (~$720K), with assessment reporting included so the efficacy question that killed the incumbent never lands on you. Renewal is where the account is won: open the conversation in Q1, before budget committees lock in February.
Everything above collapses into a pricing proposal a rep could hand over the same afternoon. In the full build this generates on 7 Mindsets letterhead for any district, at the rate the rep just chose.
Districtwide license for 144,116 students across 184 schools: core curriculum by grade band, educator professional learning, family resources, and semester progress measurement with district-level reporting.
| Year 1: implementation and rollout | $432,348 |
| Year 2: full deployment | $540,435 |
| Year 3: renewal, outcomes-based step-up | $621,500 |
| Three-year total | $1,594,283 |
Eligible under Title IV-A well-rounded education and safe-and-healthy-students set-asides. Aligns with the board-directed reallocation of the eliminated districtwide SEL line and the forthcoming student-facing SEL RFP.
Districtwide baseline and growth reporting each semester. Renewal pricing tied to delivered, measured outcomes: the district never defends this line item without evidence in hand.
The same engine, pointed anywhere your pipeline goes. Explore the working intelligence workspace: profiles, budgets, vendor records, a rep assistant, pricing and proposals for each.
The full build is a paid engagement with Oddmind. This demonstration runs on hand-verified public data for three districts.